Comment Le Coq Sportif a surmonté les difficultés de paiement et augmenté la fréquentation asiatique
En un coup d’œil
Le Coq Sportif peut désormais traiter rapidement les transactions et offrir une meilleure expérience client en magasin.
De plus, la marque peut attirer davantage de clients asiatiques grâce aux écosystèmes WeChat et Alipay, générant ainsi plus de revenus.
Le Coq Sportif a augmenté la rentabilité en simplifiant les processus de paiement et en acceptant une plus large gamme de méthodes de paiement.
“Pour nous, chez Le Coq Sportif, il est essentiel d'accepter tous les moyens de paiement et de traiter les transactions rapidement. La solution tout-en-un de Planet nous permet de le faire.”
Albert B.
Le Coq Sportif, Spanish Retail Coordinator
Le Coq Sportif
Le défi
Le Coq Sportif in Spain faced a significant challenge in processing payments efficiently and accepting a wider range of payment methods, including digital wallets like Alipay and WeChat Pay. Their traditional payment terminals restricted their ability to offer multiple payment options, leading to a poor customer payment experience.
La solution
Planet's unique all-in-one Retail payments solution provided Le Coq Sportif with a single device that integrated all popular payment methods, including digital wallets, VAT refunds, and the ability for tourists to pay in their own currency. This allowed customers to pay how they wanted to and delivered cost and time savings for the retailer.
Le résultat
As a result of Planet's technical solution, Le Coq Sportif was able to process transactions extremely quickly, leading to a better in-store customer experience. The all-in-one Retail payments solution also helped attract Asian shoppers who use WeChat and Alipay ecosystems and drive footfall into the store. With Planet's support, Le Coq Sportif provided a better payment experience for all customers while driving more revenue and saving time and money.