CASE STUDIES • Le Coq Sportif

How Le Coq overcame payment challenges and drove additional Asian footfall

Le Coq Sportif is a well-established French sportswear brand, long associated with the Tour de France. Traditional payment terminals limited their ability to accept various payment methods in-store, leading to a poor customer payment experience. To overcome this challenge, Le Coq Sportif needed a comprehensive payment solution.

Challenge

Le Coq Sportif in Spain faced a significant challenge in processing payments efficiently and accepting a wider range of payment methods, including digital wallets like Alipay and WeChat Pay. Their traditional payment terminals restricted their ability to offer multiple payment options, leading to a poor customer payment experience.

Solution

Planet's unique all-in-one Retail payments solution provided Le Coq Sportif with a single device that integrated all popular payment methods, including digital wallets, VAT refunds, and the ability for tourists to pay in their own currency. This allowed customers to pay how they wanted to and delivered cost and time savings for the retailer.

Le Coq Sportif

Asia

Le Coq Sportif

Asia